The ‘Ted Lasso’ Season 4 premiere pulled 296.6 million minutes watched on Aug. 4-5, the biggest launch in Apple TV history according to Nielsen measurement, Variety reported.
Details:
- The numbers: 296.6 million minutes across Aug. 4-5, including more than 200 million minutes on Aug. 5 alone.
- Estimated views: 7.1 million, calculated by dividing total streaming time by the episode’s 42-minute runtime.
- The comparison: It outpaced every prior ‘Ted Lasso’ season plus ‘Severance’ and ‘Pluribus’.
- The story: Season 4 is set three years after Season 3, with Ted (Jason Sudeikis) returning to Richmond.
What to Watch:
Watch whether the series holds that pace across the remaining weekly episodes of Season 4, and what Nielsen reports in later measurements.
